How to Tell Your Story

We are all beginners at some point right? And as a business owner, you want to present a professional image, correct? Thus, it’s natural to want to create a sense of credibility around your business. This is why so many travel professionals participate in specialist courses, join associations, become members of consortia, and get certification […]

Reluctant Action Takers

Are you a “reluctant action taker”? I.e., are you a procrastinator? Especially when it comes to marketing? I have a confession to make. I have a terrible habit of procrastinating…waiting until the very last minute for anything with a deadline. And if it doesn’t have a deadline, as my former New Jersey neighbors used to […]