Where Your Dream Clients are Hiding

One of the most common questions I get asked is “how do I find clients with true luxury travel budgets and get in front of them?”  There is a very long, complicated answer to this question and it might differ from person to person.  But there is also a very simple one.  It’s the same […]

7 Signs It’s Time to Get Help

I heard a statistic on a TV commercial that really caught my attention… “Online universities have an average graduation rate of 32%.” A graduation rate describes the percentage of students who complete their program at that institution. To me, 32% is very low, and surprising. Then it made me think about the completion rate of my […]

Marketing and Dating – What They Have in Common

Not too long ago, I watched a reality TV show that lasted for an entire 2 episodes. It was called “Geek Love” and even though it was terrible, it raised an interesting awareness of the similarities between dating and marketing. The “Geeks” in “Geek Love” are die hard fanatics of comics, video games, movies (like Star Wars) […]

5 Tips for Practicing a Successful Mindset

You may have heard that adopting a successful mindset is a major factor to your success. Perhaps it’s the only factor since your mindset drives everything else. But what does that really mean, to lead with a successful mindset? In the day-to-day of life and business, how does one maintain a successful mindset amidst conflict, demanding clients, […]

A Different Way to Set Your Goals this Year

Goals, schmoals!  For the longest time, the topic of goal setting bored me to death.  I wanted nothing to do with them and I refused to go through the discipline.  But then I learned how important they are. The year my travel business had a major turning point (more than doubled our sales) was the […]

Do You Need a Travel Agent License?

By Stephanie Lee There’s a lot of things to think about when you’re starting up your travel agency – a name, a niche, how to find clients. One day, it dawns on you, Do you need a travel agent license? Is there even such a thing as a travel agent license? How do you get […]

Are You Sharing Your Story?

90% of the travel advisors I meet don’t share their story.  But it’s one of the most critical pieces to successful sales.  What story?  YOUR story.  The story of why you are doing what you are doing. For example, my first trip to Africa was not by choice, and thus, my passion for Africa was […]