How to Attract the Super Affluent

A long time ago, when I was selling travel, a question that ran through my head every single day was, “How do I attract millionaires and billionaires and get them as clients?”  Why?  I was tired of honeymoon budgets of $2K to $3K.  You know the kind … beer budgets with champagne taste.   Thank […]

Why You Can’t Out-Source Your Marketing

I remember when I first started my travel business feeling so overwhelmed and confused by how to market. My specialty was Africa and attracting my ideal clients felt like finding a needle in a haystack.   I desperately wanted clients but I had no idea how to find them.  I soooooo wished I could have hired […]

Why Action Isn’t the Key to Your Success

“Taking action without inspiration is like making toast but forgetting to plug in the toaster.” -Unknown When it comes to being a successful entrepreneur, it can be soooooooo easy to get caught up in the action part.  How often do you wake up in the morning and immediately think about your “to-do” list?  How many […]

Why Gratitude Can Backfire

Without a doubt, there are few emotional states more powerful and creative than that of appreciation and gratitude.  Because of this, we see a lot of philosophies about exercising gratitude.  Celebrating “Thankful Thursday” is a common practice.  The advice, “have an attitude of gratitude” gets doled out as often at popcorn at a movie. You […]

The Antidotes for Envy, Anger and Guilt

“A miracle is a shift in perception from fear to love – from a belief in what is not real, to faith in that which is. That shift in perception changes everything.” – Marianne Williamson Can a miracle really be so simple???  Yes!  A miracle is as simple as that. Have you ever experienced a […]